How does buying ASC labelled seafood change things?

A simple solution

The ASC logo makes identifying environmentally and socially responsible seafood very easy. And when you buy ASC labelled seafood you are helping to build a growing, global market that acts as an incentive for other farms to make important changes and become certified. Your purchase directly rewards better farming practice and encourages long-term sustainability improvements in other farms.

Environmental and social transformation

The ambition of the ASC is to see all aquaculture transformed to minimise its environmental and social impact. However, it is important to note that the impact of farm activity can be both harmful and favourable and specific outcomes of certification to the ASC standard include the active prevention of potential negative impacts, the alleviation of impacts, the maintenance of favourable conditions and the restoration of ecosystems that have been damaged for example:

• Farms must show that they actively monitor and manage their impact on the surrounding environment. This extends to careful management of the fish health and resources.
• Farms must be a good and conscientious neighbour; that means operating their farm in a socially responsible manner, caring for their employees and working with the local community.

Read the 9 good reasons to choose the ASC logo!